![]() If your organization is just "dipping in the water" as user demands arise, it's time that one took a more strategic approach to this area. Video has now become part of the conversation. For our enterprise customers, a possible need and practical application for video is here, whether in a desktop or meeting room format. ![]() In Healthcare it can be visiting with a patient and reviewing real-time patient medical results over a distance. In the Legal profession it can be a video deposition being recorded over distances. In Research and in IT, it can be a means of connecting specialists for answers to complex issues over large distances in an instant. In corporate America, it is a way of reducing travel costs significantly and enhancing the customer experience. Why Video Will Become a Part of Our CultureĪccording to several major analysts, video WILL take hold as a mainstay over the next 36-48 months and will become (finally) a part of our culture. There are many practical reasons for this:ġ. There is continuous pressure to rightsize one's organization in today's market and increase margins to the greatest extent possible. Although a videoconference may never replace an on-site meeting (although close with Telepresence and HD video), the ability to connect with a colleague over great distances in real-time, without a lot of planning, plane ticketing and logistics, and a need for speed-to-market or sharing specialized internal resources is compelling. Practically speaking, travel costs far outweigh video conferencing costs.Ģ. ![]() Bandwidth continues to get "cheaper" and video CODECs are getting better. Some video CODECs can communicate a conversation at less than 100k, close to the same bandwidth as a G.711 non-compress voice CODEC, making video practical over a Wide Area Network. Broadband and converged networks are here - IP is now everywhere and is flat rate. Same bandwidth today runs approximately 20-30 percent less than just 36 months ago.ģ. Video Conferencing pricing has plummeted - we have seen video conferencing systems costs go down by 20 to 30 percent in the last 36 months, making video conferencing a very cost-effective way to hold face-to-face meetings.Ĥ.
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